Here are 4 major components that all eBay beginners must include into their description.
USP - Unique Selling Proposition
Your USP is simply a marketing technique that focuses on one beneficial aspect of your product or service. This aspect is advertised in such a way that it implies you is somehow different from your competitors.
Example: fast shipping (within 24 hours) with tracking number, we sell only genuine products, I am a eBay powerseller with excellent feedbacks, we have more than 10 years of experience, we are always over delivered (list out the extra benefits), we provide 90 days money back guarantee (compare with other eBay sellers).
FREE bonus
Your bonuses must be something really good and you could sell them on their own.
List out their retail price, show a picture and write a short paragraph about your bonuses.
Guarantee
The more risk free you can make it for your buyers the better. The better the guarantee, the better the response.
1. Basic money back guarantee - "If you are not fully satisfied with your purchase, return it for full refund."
2. Refund and keep the premium - "If you are not satisfied with your subscription, you may cancel it at any point of time and still keep the leather diary for FREE."
3. Make the guarantee your headline - "Income tax savings guaranteed, or your money back."
4. Lifetime guarantee - "At any given point of your time, if you are not satisfied with your purchased, just email me for full refund."
Motivate to buy now
After all the presentation, is time to close the sale now. Not tomorrow, not next week not next month. Here are a few tips:
1. Scarcity - "This special offer is only limited to our first 50 customers. After that I will increase the price without any notice."
2. Time limited offer - "All the huge bonuses is only available until end of this week. After that all bonuses will be canceled."
3. Return on investment (ROI) - "If you paid more than $300.00 in tax last year, I guarantee this report will be worth at least $150.00 to you - and it costs only
$29.95! That's a 500% return on investment, guaranteed.
In conclusion, if you want your eBay business to be successful, please do not cut corners. Include the four major components that I have just shown you.
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1st 100 visitors can download this report for FREE. Get it now!
Get more strategies and tips at my blog: http://double-your-auction-profit.com/wordpress
TS Chan, eBay powerseller
